The idea of a data marketplace originated from years of business
analytics and management consulting experience of our founders.
Whether we optimized marketing spend, predicted renewable energy
markets, designed performance-based compensation systems,
structured efficient financing for infrastructure projects, or
installed enterprise systems for corporate staffing, it became
evident that the richer the data, the more relevant the
analytics. We observed that for a business to position itself
optimally and allocate its resources efficiently, it needs
external market data, a historical perspective, and scientific
and unbiased execution of strategy. All of this requires high
quality and rich datasets. Data may well become the most
important resources of the 21st century.
We set out to build a reliable data source for solving pressing problems, a data marketplace. At ALTADATA, our mission is to extract value from the world's data. We aspire to become the marketplace of choice for data providers who wish to popularize their data, and a rich resource for problem solvers who need to quickly access datasets and curated insights.
We connected our easy-to-use analytics platform EPO to data offered in ALTADATA and made EPO available to all users whether they want to leverage ALTADATA data or their own private data. Our partners and subscribers can discover their data faster and create predictions and decisions easier.
The recent phenomenon of free-form unchecked information dissemination through social media and the internet makes reliable data marketplaces even more essential.
- Speed is a requirement. Quick insights before deep dives are essential steps in understanding.
- Excellent user experience provided through rich data content and easily delivered insights are key to repeated visits.
- Diverse datasets provide opportunity to discover brand new relationships and new insights.
Our world is a complex place. Truth is important for the advancement of, in fact for the survival of, our human society. Facts require work, re-work, data, and analysis. Now, more than ever, separating noise from signal with the aid of high-quality datasets is of utmost importance. Our vision is that ALTADATA marketplace will contribute greatly to evidence-based analysis and problem solving in 2020’s.